It's where your patients are

Where do Australians look for health info?

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Preliminary data from survey done (5000 australians) for the National Health Call Centre Network, 2012

Total users in Australia (April 2013)

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It is difficult to come up with solid statistics for social media numbers, however the following figures from www.socialmedianews.com.au give us a rough guide.  The population of Australia on 30/4/13 was approximately 23,007,086, which might help you put these figures into perspective.

  1. Facebook – 11,489,380 Australian users/accounts
  2. YouTube – 11,000,000 UAVs
  3. Blogspot – 3,000,000
  4. WordPress.com – 2,900,000
  5. Tumblr – 2,800,000
  6. LinkedIn – 2,700,000
  7. Twitter – 2,167,849 active Australian users
  8. Instagram – 1,083,924 Active Australian users
  9. Flickr – 860,000
  10. TripAdvisor – 830,000
  11. Pinterest – 630,000
  12. MySpace – 300,000
  13. Yelp – 220,000
  14. Reddit – 180,000
  15. Google Plus – approx.. 100,000
  16. StumbleUpon – 95,000
  17. Foursquare – 51,000
  18. Digg – 33,000
  19. Delicitous – 31,000

Social Media Statistics Australia, April 2013: courtesy of http://www.socialmedianews.com.au/social-media-statistics-australia-april-2013/

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